The Importance of Live Entertainment
When we think about a the corporate environment, our minds immediately conjure up images of suited gentlemen, leather suitcases, executives or the serious ever so busy employee. They not only are successful buy project success. They work hard because management demands and lifestyle dictates. However, many big companies know it is best to give its employees the special event to relax and unwind periodically to save them from antacid addiction and eventual burn-out. The company holds corporate events on a bi-annual or quarterly basis to break the toxic boredom and renew their zeal for productive work; depends on the generosity of the Big Boss of course. Some of these activities are:
Performance-Based Travel-Nearly three quarters of businesses in the U.S. spends over $7 billion per year on travel incentives and corporate gifts. This incentive is usually given to sales account executives to push them to increase sales.
Team-building activities-To break the tension at the office and ease the stress at work, team-building activities are held in both local and out-of-town places. These activities are often practiced by BPO (Business Process Outsourcing) companies. These outings are meant to minimize burn out from long hours of taking calls and handling irate clients.
Family Socials-Family get-together activities are often held annually with the objective of getting the family to understand the employee’s nature of work and be more considerate when the company demands the extra time and effort; it is like a subtle thank you for understanding.
Capability-building seminars and conventions-these can be in-house or out-of-town events where participants are short-listed according to their performance evaluation and needs.
Corporate Awards-Companies give awards and incentives to employees in recognition of their valuable contribution to the company’s growth. These events are followed often by a lunch or dinner. For a smaller and more formal award ceremony, often is made to be a bigger to-do and live entertainment is often involved. There is no shortage of entertainers in the entertainment industry but only a select few can really spark interest and entertain.
Of all the different avenues that relieve work-related stress, the most cost-effective and predominantly used tool is the performance of a live entertainer. A live show is considered an ice breaker when the topic becomes too academic and tedious. But not all entertainers have the gift of gab that can make the audience laugh with just a punch line. By hiring an exceptional entertainer it can turn a dreaded function into an unforgettable affair.
Event organizers know that holding a corporate event can be a very demanding task. Choosing a live entertainer has to be precise and needs careful planning. The entertainment has to cater to a specific demographic and delivered appropriately to the audience fitting the occasion.
To be on the safe side, choose an entertainer with the following qualifications:
- Someone who perhaps does mind reading and knows how to read body language
- Someone who can mesmerize the audience and make them forget the tedium session for a while
- An expert in jaw-dropping reactions from the audience
- A person knowledgeable in corporate idiosyncrasies
- An interactive entertainer who performs with his audience
- Someone who can make the audience feel that they were entertained and not short-changed
- A professional performer who gives the audience something to talk about long after the performance has ended.
In order to have a successful event without the hassle of organizing it, hire a good corporate event planner. Get involved in the preparations but allow the planner to explore themes and ideas best suited for the occasion. The aim is to liven the party and inspire the people who attend. A remarkable event held for whatever purpose is measured by its positive impact on the participants. All work and no play makes the employee unhappy and restless, a behavior that is counter-productive to both the company and the employee. Keep them happy and create everlasting memories.